I work with B2B brands, ecommerce sites, and agencies as their fractional head of content. That means I own the strategy, write the content, run the audits, and scale production with AI, without the overhead of a full-time hire or an agency retainer.
Each service works on its own. Together they form the full content operation your site needs to grow and stay growing.
Before a word gets written, I research every keyword cluster your site should own, build the internal linking structure, and produce a content plan that builds topical authority systematically. This is what separates sites that rank from sites that publish and hope.
View serviceSEO-optimized articles, guides, and pillar pages written by me. Not outsourced, not AI-generated and published raw. Every piece is researched, written to match search intent, and optimized for the keywords your buyers are actually searching. Surfer SEO and Grammarly are standard in my process.
View serviceWhen volume matters, I use AI to accelerate production without letting quality slip. I prompt, edit, optimize, and humanize every piece before it goes anywhere near your site. The result is content that reads like it was written by an expert, because it was reviewed by one.
View serviceIf your site has lost traffic from a Google update or years of neglect, I identify exactly which pages are declining and why, then reoptimize them for their target keywords. I compare your content against the top-ranking competitors using Surfer SEO, produce a detailed action plan, and implement the changes. Many sites see measurable ranking improvements within 30 to 60 days.
View serviceA full-site review covering technical SEO, content quality, backlink profile, internal linking, and Core Web Vitals, with a prioritized action plan at the end. Not a tool report with your logo on it. An actual diagnosis from someone who has been doing this for over a decade, with a one-hour call to walk through every finding.
View serviceMost content vendors hand you a deliverable and disappear. I work like a senior team member, understanding your business, building the strategy, executing the work, and staying accountable for the results.
I’ve been in the SEO industry since 2010 and freelancing full-time since 2013. I’ve seen every major algorithm update, adapted my approach each time, and built a methodology that works in 2026, not 2019.
I use AI to scale production, not to replace judgment. Every AI-assisted piece goes through the same keyword research, intent analysis, and editing process as anything I write manually. The output is faster but the standard is the same.
I’ve been published on Search Engine Journal, Niche Pursuits, and Blogging Wizard. These aren’t just credentials. They’re signals that my work meets the editorial standards of the most respected publications in the industry.
I reply to all messages within minutes during working hours and flag any issues before they become problems. Clients like Craig Campbell, Steve Toth, and Charles Floate have worked with me for years specifically because of this.
Simple by design. You shouldn’t have to manage the person you hired to handle your content.
We talk through your site, goals, current content situation, and biggest gaps. I come prepared. You leave with clarity on what needs to happen first.
I deliver a topical map, audit, or reoptimization plan, a clear picture of what we’re building, in what order, and why.
I get to work. You stay in the loop without being in the weeds. Content goes live, rankings move, and you have a partner you can build with long term.
Content strategy covers the full lifecycle of content: planning which topics to cover, researching the right keywords, deciding what format each piece should take, writing or producing the content, optimizing it for search, and measuring whether it’s actually working. It’s the difference between publishing randomly and building a site that compounds its organic traffic over time.
A freelance writer executes briefs. I build the briefs, own the strategy, do the keyword research, write the content, and track the results. You don’t need to manage the work or explain SEO to me. The closer analogy is a fractional head of content who also writes.
Yes. A significant portion of my work is white-label for agencies whose clients need content but whose internal teams don’t have capacity. I integrate into your workflow, match whatever brand voice or brief format you use, and deliver editorial-ready content that minimizes your editing overhead.
My core expertise is digital marketing, SEO, B2B SaaS, and content marketing. I’ve also written extensively for tech, productivity, business, and ecommerce. I don’t write for highly regulated industries like medical, legal, or financial content where professional licensing matters.
The output goes through the same process: keyword research, intent analysis, outline, draft, edit, and optimization pass. The difference is production speed and cost. AI-assisted content is better suited for supporting articles, product descriptions, and high-volume campaigns. Pillar pages, cornerstone guides, and anything requiring deep original research I write manually.
The strategy itself should be reviewed quarterly. Individual pieces of content should be reviewed annually and updated when rankings drop significantly, when the topic has materially changed, or when competitors have clearly expanded their coverage of the same topic.
If your site isn’t producing the organic traffic it should, or you’re an agency that needs a reliable content partner, let’s talk.
A 30-minute discovery call is enough to figure out whether we’re a fit and what the first step looks like. No pitch deck, no proposal before the call.