I build AI-powered content systems for B2B brands, ecommerce sites, and agencies. I’ve been in the SEO industry since 2010 and freelancing full-time since 2013. In that time I’ve written for some of the most recognized names in the space, built content operations from the ground up, and helped sites recover from algorithm updates that wiped out months of traffic.
I own the strategy, write the content, run the audits, and scale production with AI. You don’t need a team to run a serious content operation. You need the right partner.
Keyword architecture and content planning that builds topical authority systematically. Before a word gets written, I map everything your site should own.
View serviceHand-written, Surfer SEO optimized articles and guides at $0.10 per word. Written by me, not outsourced. Grammarly edited and ready to publish.
View serviceAI-assisted content at scale, built on custom brand guidelines and a words-to-avoid list. Reviewed and edited before anything reaches your site.
View serviceI identify which pages lost traffic after a Google update, research the keywords they fell behind on, and reoptimize them to recover and improve those rankings. Many sites see movement within 30 to 60 days of republishing.
View serviceA full-site diagnosis covering technical SEO, content quality, backlinks, and Core Web Vitals. Not a tool report. An actual prioritized action plan from someone who has been doing this for over a decade.
View serviceI started writing online in 2010, mostly learning SEO as I went. By 2013 I had made the jump to freelancing full-time. It wasn’t a clean leap.
In 2014, I lost my only VA client with no savings, no backup, and a firstborn on the way. That forced me to get serious about building something that didn’t depend on a single relationship. I found my footing in SEO content writing and never looked back.
Since then I’ve written for Spencer Haws, Steve Toth, Joshua George, Charles Floate, and Adam Connell. I’ve been published on Search Engine Journal, Niche Pursuits, and Blogging Wizard. I’m currently head of content at Charles Floate’s agency.
The shift to fractional head of content happened naturally. Clients weren’t just asking for articles. They were asking me to own the strategy, set up the workflows, and make the content function run without them having to manage it. That’s now the core of what I offer.
I’ve embraced AI not as a replacement for expertise but as a way to scale production without dropping the quality bar. Every AI piece I produce goes through the same keyword research, brand guidelines, and editorial review as anything I write manually.
Began learning SEO and writing content online. First exposure to the relationship between well-written content and organic traffic.
Made the leap from VA work to freelance SEO writing. Clients across digital marketing, SaaS, and content agencies.
Lost sole client with a firstborn on the way. Built the freelance writing business from scratch under real pressure.
Bylines on the most recognized publications in the SEO and content marketing space.
Running content operations for B2B brands, ecommerce sites, and agencies. Head of content at Charles Floate’s agency.
I’ve written for, consulted with, and built content systems for some of the most recognized people in digital marketing and SEO.
If your site isn’t producing the organic traffic it should, or you’re an agency that needs a reliable content partner, let’s talk.
A 30-minute discovery call is enough to figure out whether we’re a fit and what the first step looks like.