TOPICAL MAPPING SERVICES

Establish your website as a subject matter expert in its industry by identifying which pages on your site to create content .silos for.

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Why Choose My Topical Mapping Services?

I help you identify key “money pages” that aren’t ranking high enough and craft a strategic plan to elevate their visibility on search engine results pages (SERPs). Focusing on these crucial pages helps increase online visibility, which is critical for higher conversion rates.

I offer a comprehensive approach to establishing topical authority by organizing related articles into a structured format that supports the main money pages and covers a wide range of subtopics within the niche. The result is your website becomes a go-to resource within its niche, enhancing both relevance and trustworthiness.

Beyond just creating content, I meticulously plan the interlinking of articles to form a coherent content silo. This not only aids in navigation but also boosts your site’s SEO performance by strategically distributing page authority throughout the site.


What’s Involved in My Topical Mapping Process

Identification and Analysis of Money Pages

The first step involves identifying the money pages on the client’s website that are underperforming in search rankings. They don’t necessarily decrease in organic traffic, but they should be ranking in more website traffic. This analysis focuses on pinpointing where improvements are needed and what potential these pages have to drive traffic and potential revenue or commissions. By determining which pages are not ranking high enough, you can target specific areas for enhancement.

Content Strategy Development and Topic Brainstorming

Once the money pages are identified, the next step is to brainstorm relevant supporting article topics that can build a comprehensive content silo around each money page. This process includes researching and selecting targeted keywords for each article, ensuring the content is relevant to the main topic and optimized for search engines. This strategy aims to fortify the site’s topical authority, making it more authoritative within its niche.

Implementation of Content Silos and Interlinking Strategies

The final step involves creating and organizing the content into silos on the website. Each silo is a cluster of interlinked pages and articles that discuss related topics, thereby enhancing the SEO structure of the site. This structured approach improves navigational ease and helps distribute link equity across the site, boosting overall search engine performance and reinforcing the site’s topical relevance.

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Why Choose Me?

SEO is always an ever-changing practice. I knew writing “skyscraper” content to rank on top of SERPs was enough. Nowadays, however, you need more sophisticated tactics to help search engines understand your website better and rank it higher on organic search. This is where I come in.

With years of experience as a content writer in the industry, I have seen the effectiveness of topical mapping and clustering regarding ranking websites. And I’m willing to help site owners looking to maximize their website’s potential, get it to the top of Google search, and rake in as much traffic as possible.


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Frequently Asked Questions

What is topical mapping?

Topical mapping organizes website content based on themes and related topics to build a comprehensive knowledge base around specific subjects. It aims to establish topical authority, enhancing a site’s credibility and relevance in its niche.

How does topical mapping benefit SEO?

Topical mapping improves SEO by helping search engines recognize the website’s authority on specific topics through a structured network of interrelated content. This can lead to better search rankings and increased visibility.

What is a content silo, and how is it related to topical mapping?

A content silo is a method of structuring a website’s content into distinct groups related by topic, which is fundamental in topical mapping. This arrangement not only aids SEO by organizing content thematically but also enhances the user experience.

How do you identify the core topics for topical mapping?

Core topics for topical mapping are identified through detailed keyword research, analyzing competitors, and understanding audience interests. This helps focus content development on valuable and in-demand areas.

Can topical mapping improve website navigation?

Yes, topical mapping significantly enhances website navigation by organizing content into clear, topic-based clusters. This makes it easier for users to find related information and navigate through different site sections.

What role do keywords play in topical mapping?

In topical mapping, keywords are used to develop and connect content clusters, ensuring that all pieces are strategically aligned with search trends and user queries. This helps in optimizing each cluster for specific search terms.

How often should a topical map be updated?

A topical map should be updated periodically to adapt to new trends, changes in user behavior, and updates in the subject matter. Regular updates ensure the content stays relevant and the site maintains its authority and search rankings.

Ready to Make Your Website Topically Relevant on Google Search?

You can place your orders using the price buttons above. If you have questions or concerns about my topical mapping services, let me know by filling out and sending the form below. I’ll reply within 24-48 hours.