The blog
SEO, AI search, and content writing, tested on real sites
I run the experiments first, then write up what worked, what didn’t, and the numbers behind both.
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Freelance Writer Portfolio: 5 Easy Steps in Setting Up One
There is never a dull moment in the life of a freelance writer. Every solid working hour is spent researching extensively, fact-checking,…
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Website Heatmap: 8 Ways to Increase Conversion
You’ve spent a lot of time and money building a website. But do you know if the site architecture and design are…
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Should Writers Hire a Ghostwriter to Write for Them?
Why hire a ghostwriter in the first place? The reason why people hire a ghostwriter is to publish something on their blog or…
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Analyzing a Website: A Noob’s Short Guide
To help you understand your website performance, you must learn how to conduct proper website and competitive analysis. But this is easier…
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How to Evaluate Website Quality for Guest Blogging
We discussed finding guest blogging opportunities in our previous post. At the end the article, I left a hanging question about how…
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Developing a Guest Posting Strategy: A Beginner’s Guide
A guest posting strategy is crucial to the success of your online brand. As mentioned in my previous post, guest blogging is…
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What is Guest Posting And Why Should I Do It?
A lot has been said about what is guest posting. However, we can track it back to a couple of yars ago.…
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Best Blogging Platforms: Expert Guide to Top Choices in 2024
Choosing a blogging platform is an essential decision for any blogger. With the many available options, it’s not always clear which platform…
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Need content that ranks in Google and gets cited by AI?
I plan, write, and refresh content for B2B brands and agencies, then track where it shows up in AI answers. Every piece is reviewed by me before it ships.