5 Sites Where You Can Republish Blog Content for More Traffic

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5 Sites Where You Can Republish Blog Content for More Traffic

Promoting your blog post is never a one and done deal. Despite how old your posts are, as long as their information remains relevant, you can promote them to different online channels to drive more blog traffic.

Marketing your blog content on social media and online communities are good places to start. However, where else can you push your content on channels where your readers are?

Another way of promoting your posts is to republish them on popular web 2.0 properties.Click To Tweet

Content republishing is not a new practice. In fact, it was once considered an illegal tactic due to the reproduction of duplicate content.

By publishing the same blog post on different sites, you risk your site from getting penalized on search results. Sites like Google and Bing will only index a content and deindex other pages with the same content, if not get outranked. Therefore, there is a chance that your blog post might get deindexed even if you wrote and published the post.

However, content republishing has been used  to great effects by bloggers like Ryan Battles and Chelsea Baldwin. Both have addressed that republishing your blog content on different platforms will not hurt your blog’s search rankings, but only if this is done for the purpose of reaching out to your audience and not spam-related.

The pros and cons of blog content republishing

PROS and CONS of CONTENT REPUBLISHING

As mentioned, republishing your blog content on web 2.0 platforms is an excellent way to drive more traffic. If people like your content, they can visit your blog to read similar posts.

Also, this tactic is a great method to increase awareness about your blog by tapping into existing readers from these platforms. But we will discuss this in depth later.

Lastly, you can link back to the original post as a way to inform search engines that the content is indeed republished. Consider this as a way of building backlinks to your blog, which is a valuable factor in determining your search rankings. However, keep in mind to not abuse this feature to prevent Google and Bing from penalizing your blog.

On the downside, content republishing can drown out your blog especially if you are just starting out. By republishing your blog content on established sites, your blog may not be disregarded on search results in place of these more reputable sites.

IMPORTANT
Jumping headfirst into content republishing can be a dangerous thing. Before, before we begin, make sure that:

  • Your blog has enough authority to proceed with content republishing – While there is no way to measure this, just make sure that your blog has some Domain Authority of at least 20 to prevent from your site from getting outranked. DA is indicative of you blog’s performance over time, which is a big factor in determining your search rankings.
  • You have promoted your blog content extensively on social media and online communities – The idea behind content repurposing is to get more audience to your blog. Therefore, you want to inform your existing readers from the aforementioned channels that your post is available for viewing.
  • The post has been published for more than seven days – Again, there is no actual data to support this claim. But a one-week window is enough for search engines to collect information about your blog content so they can index it for search.

That said, below are places where you can republish your blog content.

1. Medium

Why? Medium is a unique blogging platform because it does not focus on statistics and data. Instead, it encourages users to tell stories that people will read. If your post communicates something useful and different to Medium readers, then consider republishing your content on the site.

Sign up for an account and click on New Story.

Editing Untitled

You will be brought to the text editor of the site. Just copy and paste the text from your blog onto the editor. Medium will apply the same formatting to your blog’s, but you will have to run through the content just to be sure.

15 Dead Simple Tips for Writing Powerful Web Content — Medium

Before you publish, make sure that you link back to the link where the blog content was originally published to ensure proper attribution.

Republishing Blog Content on Medium

 

Once the content is ready, click on Publish and share the post on Twitter and Facebook.

You can track who read your story and the site that referred them to the story.

Medium Referrers

2. LinkedIn

Why: LinkedIn allows users to create articles that will appear on the notification of your connections.  The more connections you have on LinkedIn, the more chances they will read your post and become more aware of your blog.

Sign in your LinkedIn account and click “Write an Article” from your dashboard.

LinkedIn Dashboard

You need to upload a featured image that will introduce readers to the post.

LinkedIn Feature Image

Copy and paste your blog content on the text editor area. The images won’t be included once you paste the article, so you need to upload them one by one.

Create a New Post

Again, make sure that you attribute the post to your blog.

Once you click “Publish,” you will be asked to include a maximum of three tags to your post. The tags will help make your article searchable on LinkedIn.

LinkedIn tags

The benefit of republishing your blog content on LinkedIn is that your connections will be notified about your LinkedIn article. If they are not following your blog, this is a great way to introduce the kind of content you produce and encourage them to visit your blog.

LinkedIn notification

Therefore, it would really help if you have lots of connections on LinkedIn. The more professionals you are connected with, the more they will click and read your post from their notification page.

3. Kingged.com

Why: Kingged.com is a social networking site for business where users can share and syndicate their posts and comment on what other people shared. The site is also a great place to interact and collaborate with influencers within your industry so you can build and leverage relationships in the future. For this to happen, you need to syndicate your best posts.

Sign in your account and click on “Syndicate Your Post.”

A text editor will show on a new window where you can enter your post. Copy and paste the post on the body, select the appropriate category, and enter the most relevant tags.

kingeed dot com text editor

Since the editor will ask for the URL of the post you want to syndicate, you do not need to attribute the original post within the content of the republished on.

Make sure that the images are not more than 600px in width to maintain the layout and appearance of the post.

Over time, you can expect people to “king” your post and receive comments from them.

15 Dead Simple Tips for Writing Powerful Web Content - kingged

4. WordPress.com

Why: Not to be confused with the self-hosted WordPress, WordPress.com is the online version of this blogging platform. You have immediate access to users where you can easily follow, like, and reblog their posts. What we want to achieve here is to reach out to like-minded users and republish our blog content here so we can build a dedicated following of your blog.

I am referring to the WordPress.com free account. If you do not have an account yet, you can create one now.

After logging in, write a new blog post.

Copy and paste the article on the text editor. Upload the image and enter the proper attribution within the content.

Wordpress dot com text editor

Before publishing, connect your social media accounts to your WordPress’ so you can automatically share the post on those channels upon publication.

New ‹ Christopher Jan Benitez — WordPress.com

You can check out the republished blog content here.

If your post is good, other users will like and/or reblog it.

wordpress liked post

If your post is really good, some will even follow your blog!

wordpress followed post

5. Tumblr

Why: While Tumblr caters to a younger audience, it is still a valuable place where you can republish your post and get found easier online, which could lead to more blog traffic.

Log into your account and create a text update.

Tumblr create text update

If you have the HTML copy of the post you want to republish, you can select HTML as your text editor.

Tumblr HTML

Make sure to revert back to Rich Text to edit and check if the formatting is correct.

Link back to the original article within the post and include tags to make your post searchable within Tumblr.

You can check out the republished blog content here.

BONUS: Quora

Why: Quora is the premier online Q&A site. With its blogging function, Quora aims to help users impose their knowledge on particular topics instead of just answering questions. By creating and writing on a Quora blog, they can build a following and refer more traffic to your actual blog.

Log into your account and go to the Blogs page.

Quora blog

If you do not have a blog yet, you can create one from this post. Choose an available name for your Quora blog and it will used as your subdomain for creating posts using this platform.

Quora create post

If you have a blog already, create a post.

It is best to copy and paste the post on your text editor and make the necessary edits.

quora writing new post

After linking back to your original article, choose the topics to categorize the post. Choose topics with thousands of followers to increase your reach.

quora choose topic

You can check out the republished blog content here.

Conclusion

Content republishing can be a time-consuming activity. However, making it part of your blog marketing strategy will grant you rewards later on. As shown in the examples above, you can build a following of your target audience, which you can later engage further with more republished posts from your blog. This will eventually lead them to visit your blog and read more of your excellent content.

Also, you do not have to republish all of your blog content. You can focus on republishing only the best content you have so you only deliver exceptional content to your followers in these platforms. Play around with this tactic and see the kind of results you can get from republishing your posts.

THANKS FOR READING!

I really appreciate you reading through the entirety of the post. I hope you learned from the tactics I shared about content republishing. However, if you have more ideas about content republishing that I was not able to discuss and you would like to share, please feel free to comment below.

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Christopher Jan Benitez

Content marketer during the day. Heavy sleeper at night. Dreams of non-existent brass rings. Writer by trade. Pro wrestling fan by choice (It’s still real to me, damnit!). Family man all the time. Hire me to write your content!

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