I run SEO for clients with three parts: DataForSEO for the data, Claude for the work, and a set of skills that tell Claude exactly how to do each job. This hub collects everything I have written about that stack. Every post shows a real run with real output and real cost. The skills that produce those outputs are in a free pack you can download below.
Disclosure: links to DataForSEO on this page and in the posts below are affiliate links. If you sign up through them, I may earn a commission on every successful sale, at no extra cost to you.
How the stack fits together
- DataForSEO is a pay-as-you-go API for SEO data: keyword volumes and difficulty, live Google results, backlinks, on-page crawls, competitor rankings, and whether a brand is cited in AI answers. No dashboard, no subscription. You pay per request, a fraction of a cent each.
- Claude connects to DataForSEO through its MCP server and does the pulling, sorting, and writing. You ask in plain English. It calls the right endpoints and hands you a table, a brief, or a report.
- Skills are plain-text procedures that make the work repeatable: which data to pull, how to classify it, what to output, and where to stop and ask you. Audit, plan, execute, report, then back to audit.
A full month of client work costs a few dollars in API calls. The pricing post has the receipts: 2,245 requests and $34.42 for 30 days of my whole account.
Start here: the free skill pack
Five Claude SEO skills that run one client month end to end, with a review gate at every stage. Free, works with Claude Code and Codex, and built to take DataForSEO as the data layer. Get the skill pack.
1. Set up DataForSEO with Claude
Connect the data first. These posts get you from a DataForSEO account to a working connection in Claude Desktop, Claude Code, or Codex, and show what to ask once you are in.
- How to set up the DataForSEO MCP for Claude Desktop, Claude Code and Codex (and what to ask first)
- Running a client SEO month in Claude Code with DataForSEO (coming)
- Best SEO MCP servers compared (coming)
- Already published: Screaming Frog MCP + Claude: how I audited and fixed my site in a day
2. Claude SEO skills
What a skill is, why it beats re-prompting, and how the audit skill in the pack works on a real site.
- Claude SEO Skills: the free starter pack for Claude Code
- Claude SEO: the practitioner’s guide (coming)
- How to run an SEO audit with Claude and DataForSEO (coming)
3. The workflows, one per job
Each post is one skill running on a real or anonymized site: the endpoints it calls, what they cost, and the output Claude produces. The skill itself is in the pack.
- Keyword research with DataForSEO and Claude (coming)
- SEO reporting on autopilot (coming)
- Competitor analysis with DataForSEO (coming)
- Backlink analysis without Ahrefs (coming)
- Rank tracking with the SERP API (coming)
- Content briefs and on-page optimization (coming)
- Tracking AI visibility with DataForSEO (coming)
- Agentic SEO: automation that keeps you in the loop (coming)
Related research already on the site: Does AI recommend the brand that ranks #1 on Google?, LLM SEO: how large language models choose what to cite, and AI search statistics 2026.
4. Pricing, review and comparisons
What DataForSEO actually costs when you use it for client work, where it beats the subscription tools, and where it does not.
- DataForSEO pricing: what 30 days of real SEO work actually cost me
- DataForSEO review after a year of client work (coming)
- SerpApi alternative for AI agents (coming)
- DataForSEO vs Semrush vs Ahrefs (coming)
Get the skills
Every workflow above is a skill in the free pack. Sign up and download it, run the setup interview, and start your first client month this week. Need the data layer too? Open a DataForSEO account (affiliate link).